Friday, May 9, 2008

graphic artists, guilt and redemption

food should not be messed up any more than it is. we've gone far enough. going to the supermarket and looking at boxes is not food shopping. what is it? we still can buy meat and produce in the nude, and please God this is what we will buy. but for the millions who wander through the center isles they are exposed to full color glossy adds. images of what might be, designed and evolved by humans to sway other humans to buy their box rather than their neighbors. who's to blame? the graphic artist is guilty of this sin, can we blame the ceo who hires and pays them? so should we remove all the color and pomp from our shopping experience? i'm not sure, but maybe we could use it in a better way, to attract people to healthier choices.
of course there are some great graphic artist who must be doing this, we need to encourage them in any way possible. at least now we can see the content of these boxes, it should be all we see. if we need a box the vast majority of the surface should be the content, larger font, more detail (weights, genetic strains, origins of synthetics). we fill our bodies with this stuff. our children are being built from these images. and look at us, we are killing ourselves slowly and painfully, for another beautiful box.
how will the many graphic artist feel as they lay dying, or standing next to their family and friends as they pass away from the complications of diabetes or regenerative diseases; complications like strokes and system failure. there will only be the shiny adds on the ubiquitous televisions, of happy healthy families salivating over more cans and boxes of stuff. graphic artists need to put their mice down, and think about what they have done, what they are doing, and what they will do. please God we can begin to stop.